Tove & Libra is a new Hong Kong-based fashion label offering essential workwear items for women. Each capsule piece is expertly made with functionality and quality in mind.
Tove & Libra’s goal is to help women get dressed, not stressed with a range of well-made wardrobe essentials at excellent value. From machine-washable woven items to flattering, comfortable and long-lasting office-appropriate pants which are as easy to wear as they are to pull on, Tove & Libra fills a gap in the market for affordable and approachable workwear for ladies.
Katherine Amara PR is Tove & Libra’s retained public relations agency and was tasked with launching the brand new label into the market. As well as providing public relations support to Tove & Libra, Katherine Amara PR manages KOL engagement and events, as well as social media content creation and management.