Censu

Amara Communications was appointed to launch and manage ongoing public relations for CENSU prior to its opening in 2021.

CENSU is a sensual celebration of Japanese cuisine by Chef Shun Sato, a renowned chef with a legacy in Hong Kong and overseas.

The name CENSU is the celebration of the five senses and beyond. The name represents the team’s music, design, fashion and culinary senses, the core of CENSU’s values and what the chef hopes his customers will feel immersed in. 

Amara Communications developed a comprehensive PR launch strategy to ensure heightened anticipation around the soon-to-open restaurant, as well as accurate information around its renowned chef.

CENSU achieved close to 90 pieces of editorial coverage during its launch phase, and 100 pieces of social media coverage from professional bloggers and publications.

Amara Communications continues to spearhead communications and partnerships on behalf of CENSU today.